{"npi":"1477531796","type":"NPI-1","status":"active","name":{"display":"Dr. Brian Lankford O.D.","other":[],"first":"BRIAN","last":"LANKFORD","middle":"JAY","credential":"O.D."},"specialty":{"primary_taxonomy":"152W00000X","primary_taxonomy_description":"Optometrist","slug":"optometrist","schema_org_specialty":null,"all":[{"code":"152W00000X","description":"Optometrist","primary":true,"state":"NC","license":"1305"}]},"addresses":[{"purpose":"LOCATION","street_1":"807 WESTERN BLVD","city":"TARBORO","state":"NC","postal_code":"278864014","country_code":"US","phone":"2528233202","fax":"2526415087"},{"purpose":"MAILING","street_1":"807 WESTERN BLVD","city":"TARBORO","state":"NC","postal_code":"278864014","country_code":"US","phone":"2528233202","fax":"2526415087"}],"license":{"state":"NC","number":"1305"},"identifiers":[{"type_code":"05","label":"Medicaid","value":"8909278","state":"NC","issuer":null},{"type_code":"01","label":"Other","value":"09278","state":"NC","issuer":"BLUE CROSS/BLUE SHIELD"}],"pecos":{"enrolled_at":"2026-05-09T10:41:39.028268+00:00","enrollments":[{"enrlmt_id":"I20090507000660","type_code":"14-41","type_desc":"PRACTITIONER - OPTOMETRY","state":"NC","pac_id":"1658429279"}]},"enumeration_date":"2006-01-06","last_updated":"2021-04-06","_meta":{"source":"NPPES","snapshot_date":"2021-04-06","doc_url":"https://findmynpi.com/api"}}